Blogging is considered an anchor for every website. If your website is updated, has a unique content then you are most likely to get a lot of traffic. But traffic is not just sufficient. If you want to rank high in the search engines, you ought to have backlinks for your blog posts. But then again, it is not at all necessary that you need to have like 20 to 30 backlinks on your blog post. All you need are the relevant and quality backlinks so that you can see yourself in the upper crust of the search engines. So basically, backlinks from authority websites are a must.
According to HubSpot, 97% or more inbound links are grabbed by those websites who have the habit of blogging on a regular basis. Also, there are no proper methods to get quality backlinks from authority websites, but I can give you some tricks from which you can build up a repo and then on that basis you can get quality backlinks. If you are a new blogger, then it becomes next to impossible to get backlinks. But also, you need to understand the fact that you have to really patient as this is a gradual process. So once you get into that process, you will start seeing the results in a while.
1. Guest blogging
Guest blogging is nothing but contributing articles for other websites for free. This is a good chance where you can tell others that you are the expert in your field. So when you are writing content for another website, you can exchange a backlink for your own website. So basically, this is a win-win situation for both the parties as one is getting content for free and the other one is getting a backlink.
Many times, the bloggers take disadvantage of this technique and write really poor content and still earn links to their blogs or websites. But this is an unethical practice and Google has given warning to this kind of practice as well. But those who follow the right way are really benefitted from this. And to start off with this, you need to carefully look for the authorized websites that invite guest blogging.
2. Go for online Public Relations
You might be thinking that public relation is such an old-school strategy. But trust me it is the best one. You are new into online business, so, of course, people don’t know you at all. What you can do here is, write good press releases, what if one of your press releases gets picked by a media house? You will get real quality backlinks from many of the leading players in the industry. Trust me, press releases can act as a very powerful tactic to improve your search ranking results. You can also get a rank in the first page of Google even in 48 hours of floating the press release in the market.
And if your press release gets selected by players like Time, Bloomberg, BusinessInsider to name a few, I think you know what role it will play, I need not tell you this!
3. Infographics gaining popularity
We all love to go through infographics and there is a reason for it. Infographics have fewer words but it makes sure that the reader understands the gist of the subject. So if you are creating an infographic related to your niche. For example, if you are into health and fitness and you are creating an infographic saying 10 steps to lose weight in 30 days. And If you are creating a decent infographic stating all the 10 steps and incorporating it into your blog, then once published, you can offer the same infographic to the other websites who are inviting guest blogs.
Along with the infographic, offer a small write-up related to that infographic and put in the link to your website in the write-up. And in this way, you can keep on building the links for your website from the authorized websites.
4. Skyscraping the content
So this concept is basically about choosing the best content on the web related to your niche and making it more perfect in order to get quality backlinks. So for example, if you found a content on 75 ways to build a good looking website then you can go and write about 101 ways to build a dynamic website. Here you are offering more pointer to those who are looking out for tips to create a website. So if they are finding 101 ways then why would they go for just 75.
Thus, in order to find such type of content, you need to first search for such content and you can find it through BuzzSumo. There you can type a topic that you are choosing and you can find the best performing content over there.
5. Giving testimonials
This one is also an authentic source to build quality backlinks. So if you are taking some services like consulting or graphic designing or web development from someone, you can give testimonials for their website. And in return get a backlink for your website. You can also purchase a service just because they are showcasing testimonials on their website if the service is not costing you too much.
Always remember one thing that link building is the most effective and ethical form of ranking higher in the search engines. And also the fact that it needs a lot of efforts and patience. So go for the viable methods and you will surely succeed. If you have any other tip regarding link building, you can share it in the comment box below.