The news of Alexa.com shutting down is all over the Internet. Amazon decided to close Alexa, the website traffic statistics tool on May 1, 2022. Probably they want to use the domain for Alexa, the voice assistant.
Well, whatever Amazon wants to do with the domain Alexa.com, it’s clear that the traffic statistic tool is shutting down. Many publishers, digital marketers used to check their website’s traffic ranking and details on Alexa. The tool was also helpful in analysing the competitor’s website.
In case you are looking for alternatives for Alexa.com Site Info Tool, here is the list of working tools.
Similarweb
An amazing web analytic tools to check any website’s traffic statistics.
On Similarweb, you can type a domain name and check a lot of details for free. The website tool will showcase the following details on result page.
- Website’s Monthly Traffic
- Bounce Rate
- Time of Website
- Pages per visit
- Traffic Sources
- Details about each traffic source
- Organic traffic, Paid traffic, Social Media Traffic, Referral Traffic etc.
One can also compare the traffic of two websites and get good insights about the same.
With paid plans of Similarweb, one can get more details and matrix. Similarweb also shows ranking of the website in category or in general.
Transco
Another website to check traffic ranking. Just like Alexa Rank, Transco shows a rank for any website on the web.
Semrush
For website’s organic and paid traffic from search engine can be checked on Semrush. The tools is crawling a lot of pages on Internet and it helps in search engine optimisation. The tool is also helpful in keyword research.
Ahref
Another SEO Tool to check any website’s traffic. World’s largest crawler after Google, Ahref is personal favourite tool for many digital marketers. People who are focused on SEO use this tool as Alexa.com alternative.
Comscore
For your own website, of course you will use Google Analytics to check the traffic details.
In digital marketing, you will always see old tools shutting down and making ways for new ones. Because of the fake data reporting and other negative criticism, probably Alexa is shutting down. But there are many options and tools to check website traffic statistics.
Keep using these amazing tools and share your thoughts about the same.
